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TAKTIK PEMASARAN AGRESIF DI PUSAT KESIHATAN DAN KECANTIKAN: APA YANG PENGGUNA PERLU TAHU

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Written by: Admin2
Category: Isu SCAM
Published: 15 May 2026
Hits: 12

Peningkatan penggunaan Buy Now Pay Later (BNPL) dan pelan ansuran telah mengubah cara pengguna mendapatkan perkhidmatan kecantikan dan penjagaan diri. Walaupun sistem ini kelihatan lebih fleksibel dan mampu milik, ia turut menimbulkan kebimbangan berkaitan taktik jualan agresif, psikologi pengguna, serta komitmen kewangan jangka panjang.


Dalam sesetengah pusat perniagaan kesihatan dan kecantikan, strategi jualan sering direka untuk mewujudkan perasaan terdesak melalui tawaran masa terhad, pakej eksklusif dan sesi konsultasi yang meyakinkan. Pengguna kadangkala berasa tertekan untuk membuat keputusan dalam masa yang singkat walaupun pada awalnya masih ragu-ragu. Tekanan ini biasanya berlaku secara halus melalui mesej seperti “tawaran sekali seumur hidup” atau amaran bahawa mereka akan kehilangan manfaat jika tidak mengambil pakej tersebut. Ini boleh menjejaskan keupayaan pengguna untuk membuat keputusan yang benar-benar bermaklumat.

Read more: TAKTIK PEMASARAN AGRESIF DI PUSAT KESIHATAN DAN KECANTIKAN: APA YANG PENGGUNA PERLU TAHU

AGGRESSIVE SALES IN WELLNESS AND BEAUTY CENTRE: WHAT CONSUMERS SHOULD KNOW

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Written by: Admin2
Category: Isu SCAM
Published: 15 May 2026
Hits: 11

The growing popularity of Buy Now Pay Later (BNPL) schemes and instalment-based payment options has changed how consumers access beauty and personal care services. While these payment models appear to offer flexibility and affordability, they also raise concerns involving aggressive sales tactics, consumer psychology, and long-term financial commitment.


In some beauty and wellness centre, sales strategies are designed to create urgency through time-limited offers, exclusive packages, and persuasive consultations. Consumers may feel pressured to make immediate decisions, even when they initially express hesitation. This pressure is often subtle rather than direct, relying on psychological cues such as claims that a deal is “once in a lifetime” or that missing it means losing valuable benefits. As a result, consumers may not always make fully informed or rational decisions.

Read more: AGGRESSIVE SALES IN WELLNESS AND BEAUTY CENTRE: WHAT CONSUMERS SHOULD KNOW

Scams – Focusing on Laws and Technology is not Enough

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Written by: Admin2
Category: Isu SCAM
Published: 14 May 2026
Hits: 18

Scam prevention has long been framed as a technological arms race—better cybersecurity systems, tighter regulations, and stronger laws. While these are undeniably important, they are not sufficient. The uncomfortable truth is that scams persist not merely because of gaps in systems, but because they exploit something far more predictable and universal: human psychology. If we are serious about reducing scam victimisation, we must move beyond a purely institutional response and invest in scam literacy programmes that deeply integrate the psychology of scams to drive real behavioural change.

At its core, a scam is not just a technical deception; it is a psychological manipulation. Scammers do not randomly target vulnerabilities in software alone—they target vulnerabilities in people. Fear, urgency, trust, greed, loneliness, authority, and hope are the real entry points. Whether it is a phone call claiming to be from a bank, a message about a loved one in distress, or an investment promising unusually high returns, the tactics are carefully designed to override rational thinking and trigger emotional responses.

Read more: Scams – Focusing on Laws and Technology is not Enough

Clerk loses RM700,000 in forex investment scheme

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Written by: Admin1
Category: Isu SCAM
Published: 21 June 2024
Hits: 19


SEREMBAN: A clerk lost RM713,450 after she was duped into joining a bogus foreign currency investment scheme.

Port Dickson district police chief Aidi Sham Mohamed said the 39-year-old woman from Kampung Paya, Port Dickson, was believed to have known about the investment through an old friend since 2017, but she only started participating in the scheme in January last year.

Read more: Clerk loses RM700,000 in forex investment scheme

Jangan jawab panggilan dari Pusat Respon Scam Kebangsaan - PDRM

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Written by: Admin2
Category: Isu SCAM
Published: 20 November 2023
Hits: 14

KUALA LUMPUR - Orang ramai diminta untuk tidak menjawab sebarang panggilan telefon daripada Pusat Respon Scam Kebangsaan (NSRC).

Menurut Ketua Bahagian Siasatan Jenayah Komersil, Polis Diraja Malaysia (PDRM), Asistan Superintenden Rahmat Fitri Abdullah, panggilan telefon tersebut merupakan kaedah terbaharu scammer untuk menjerat individu ke dalam jenayah scam.

Beliau berkata, NSRC diwujudkan untuk menerima panggilan daripada pengadu yang dikhuatiri terjerumus dalam jenayah scam.

Justeru, badan berkenaan, tegas Rahmat Fitri, tidak akan sesekali melakukan panggilan telefon kepada sesiapa.

Read more: Jangan jawab panggilan dari Pusat Respon Scam Kebangsaan - PDRM

  1. 1,311 'lubuk' sindiket penipuan dalam talian diserbu tahun ini
  2. Jururawat lesap RM125,000 terperdaya 'love scam'
  3. 2.6 billion scam calls blocked by MCMC
  4. SKMM sekat 4,621 kandungan berunsur tipu, pemancing maklumat

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